Categories: Asus

Tablet PC has become a trend to replace Dell, HP, Acer, or into a loser

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Published on: December 10, 2010
According to Gartner recently updated forecast global PC sales figures show that the large increase in the demand for tablet PCs, originally expected PC sales in 2010 increased by 17.9% over last year’s figures may be reduced to 14.3%, which is 352 million units so.
Global PC sales decline caused mainly iPad should come, and therefore Gartner originally predicted 2011 growth of PC sales to 18.1% over 2010 figures will be reduced to 15.9%, about 409 million units PC.
Gartner said in a statement, the long term, Tablet PC may be replaced by 10% in 2014 before the PC. Although the PC not dead, but the smart phone, tablet PC products other mobile devices will become more common, and although these products can do a very good match with the PC, but inevitable, and will continue to erode sales of the current PC.
Said Gartner analyst George Shiffer, PC still need to exist. PC industry, but can not seem to introduce more innovative products, and they rely too heavily on using price reductions to stimulate sales strategy, it will affect their ability to introduce alternative products. Slow growth in the PC market at the same time, the industry faces is from the service and technological innovation will become the next face to change their focus of winning.
Will become the focus of attention for the Tablet PC market, we also come to practice makes a bold prediction from this competition.
Winner:
Apple: the iPad ahead, not on the market today can match the opponent.
Google: Android platform will strengthen the ability of tablet PCs, these devices will become mainstream.
Motorola, Samsung and HTC: These vendors are likely to replace the PC and get a larger market share.
Losers:
Dell: While some of the focus on the flatbed and other mobile devices, but the company does the lack of design of the gene.
HP: There are likely to quickly improve the performance of plate to fill the PC industry recession? Seems they are waiting inside for the plate and a clear plan for Palm.
Acer: really branched out into flat-panel business, but hard to ignore the combination of its PC business.
Bubble:
Microsoft: the lack of competition with iPad killer product, but also lose the master status of mobile device platforms.
RIM: fate depends entirely on how to get the next script.
Intel: The Tablet PC has a deal with the strategy? If not, Intel will be limited in the PC market, while competitors such as Qualcomm and Nvidia have begun to focus on the plate was.

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Experts predict that as the mobile phone next year, the main cloud features

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Published on: December 9, 2010
South Korean major mobile phone makers next year, that smart phones are expected to become more “intelligent.”
LG Electronics spokesman Cho Jung-full (ChoJoong-kwon) said: “smart phones next year it will be a very important year, companies will go all out to introduce new, more intelligent phones, in order to fight for greater market . “Samsung Electronics also said the company will produce for all clients of the smart phone.
In fact, smart phones earlier this year had already started to slow start, South Korea, like the tide in this round of IT has lagged behind. May be to make up for lost time, South Korea appeared purchase and sale of smart phones frenzy. So far this year the balance of 30 smart phones have come out.
Smart phone market is expanding, with an average of every 10 mobile phones are smart in the class had three. According to IDC forecasts, the proportion of smart phones next year will exceed 40%. And this growth will lead to introduction of mobile phone manufacturers mobile phone for all consumer groups.
HTC Korea Shiraai Chen (BaekSang-jin) said: “The opportunity for more consumer choice, this will appear on all mobile phones, which means the market will be a variety of different types of mobile phones, to meet every consumer persons of different needs. “
Take the women, they’re expected to be a huge buying group.
GalaxyS distributor SK Telecom has said it would introduce more female consumers for smaller, more portable smartphone. According to a number of studies have shown that women seem to like the iPhone just because this product is more beautiful, and reflects the sensitivity of its touch screen.
Currently, the market most of the smart phones and smart devices is mainly targeted at male consumers. To Samsung GalaxyTab, for example, the size of this 7-inch product designed exclusively for men a mobile PC.
HTC and RIM’s BlackBerry Pearl3G DesirePop belong to a small smart phone, handset manufacturers and telecom companies are looking to these products to attract women consumers. Often, these phones are thinner body, fewer applications.
With the emergence of low-end models, the price of smart phones is expected to decline.
Currently, the Korean consumers to sign a two-year, monthly pay 55,000 won (about 48 U.S. dollars) contract to buy an Apple for the latest iPhone4 smartphone.
Mobile phone dealer Jiangnan Zhu pointed out: “the price of mobile phones is gradually reduced, mainly because of cheaper telecommunications companies charging scheme introduced. Of young people nowadays can easily change a cell phone.”
Experts predict the size of the phone screen changes with changes in body size, but their shape and major features will be the first generation of smart phone users with the needs and recommendations to be adjusted to meet consumer demand. Next year, cloud computing will become a major function of the phone.
ROA Group, a local consulting firm in charge of Jinzhen Ying said: “Consumers can take advantage of cloud computing, the Internet, browse the various resources, which will undoubtedly promote a certain extent, the popularity of such products.”
Cloud computing refers to the Yes Yes access computing resources, usually by a third-party provider of data center owned and operated. Consumers can access computers and other smart tools to share data center resources, software and information.

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Android and the iPhone in 2010 the best game released five applications

Foreign Science and Technology website listed before the year 2010, Android and iPhone the most popular applications and games the top five list of the specific rankings are as follows:
First, the best five games Android 2010
1, the robot tower defense (Robo Defense). This is the Android platform, the most fun tower defense game, enough to make any tower defense game players happy.
2, fruit ninja (Fruit Ninja). This is a fun game, the screen constantly out of various fruits, and players trying to chop the fruit, from scoring.
3, SNES / SFC Super Nintendo emulator SNesoid. Players can play all your favorite products of the SNES game.
4, TOUCH 3D (Homerun Battle 3D). All 3D images, a variety of game modes, is a pleasure to bring players of sports games.
5, crazy cow 2 (Abduction! 2). 15 kinds of diverse and different types of scenes, the new adventure mode provides a more challenging level, testing the player’s mind and a reflection of the player.
Second, the five 2010 best paid Android applications
1, Root Explorer. A comprehensive file manager, users can access and manipulate all the files on the device.
2, Advanced Task Manager. An advanced task manager, end the program services to help users automatically, the software switch, speed operations and improve efficiency.
3, Beautiful Widgets. Landscaping is a desktop widget, the main feature provides weather and time.
4, SetCPU for Root Users. Is an overclocking and power weapon.
5, MyBackUp Pro. A very convenient backup software.
Third, the 2010 best five free Android application
1, Kindle. The book reading experience into your Android products.
2, SkyFire. Support the Android operating system, a fast web browser.
3, Google Voice. By creating a new phone number to manage all your phone numbers, phone numbers, voice mail, SMS and so on.
4, EverNote. Free notes very good data management software to synchronize data network to support PC, Mac and mobile phone multi-platform.
5, Barcode Scanner. Scanning books, movies and music, fast access to their information and prices.
Fourth, the five 2010 best paid iPhone Application
1, Foursquare. The most extreme geographical social applications. Foursquare allows mobile phone users “check in” a place to complete the check in process is, Foursquare Pops will check the location of the user, the user returns to the vicinity of the other information.
2, Groupon. Is a service by consumers every day buy discount launch services, ranging from restaurants to swimming, are very broad. Groupon Since its launch, a consumer favorite. Users also can use the iPhone to experience and enjoy.
3, iMovie. Apple’s video editing software to support iPhone. Originally a Macintosh computer as part of iLife application suite, allows users to clip their own home movies.
4, Siri Assistant. This is a personal assistant application, ask for directions, reminders, general information and do almost anything. This is for busy people who are very interesting and useful.
5, Twitter. Application of high profile, almost all to provide users with the functionality required.
Fifth, the best five games iPhone 2010
1, the angry bird (Angry Birds). For the protection of angry birds, eggs, between the arena began with the pig, the operation slingshot to shoot. For a long time the heart of the games has been a paid ranking first reason is that it gives players a great deal of fun.
2 Zombies (Plants Vs Zombies). PopCap casual game developers from the development of a defensive class classic game.
3, fruit ninja (Fruit Ninja). So simple, but strange to be satisfactory. Only appears on the screen when you chop cut fruit, but provides the ultimate in visual effects and fun scene will occur.
4, Archetype. A very shocking iPhone’s 3D shooting game.
5, rhythmic soul (Rhythm Spirit). A rhythm based on Japanese folklore fighting game.
June, 2010 the best five free iPhone applications
1, Apple iBooks 1.1.2. Apple’s iBooks is not only an e-book reader, the PDF is an excellent reader. The application uses an attractive metaphor to organize your shelf virtual books and PDF files. Through its online store, Apple provides a lot of books for free reading. Like many other applications with Apple, if you have multiple Apple products, iBooks use may be more, you can let your iPhones, iPod Touch and synchronize bookmarks and annotations iPad.
2, AT & T myWireless Mobile 1.4.2. Application of AT & T’s myWireless tell you if you run out of 200MB or 2GB of monthly data limit, to tell you how many minutes have been used, when the next payment should be. If you’re using iPhone has exceeded expectations, it also allows you to upgrade your plan. Regularly check the applications, will make an accident you would not pay to AT & T the best way.
3, Bing 1.2.1. We are on the desktop may be more like Google, but in the iPhone, we might be more like Microsoft will be (Bing). The reason is that this application can provide scroll bars Bing type of image search, audio search, and local shopping search. It even offers bar code scanner, find store prices. The social networking tools allow you to connect to Facebook and Twitter, search for friends situation.
4, CNBC Real-Time 1.3. As one of the best business news Web site, NBC Universal this to the iPhone offers the best free commercial applications. At first, the user may attract business news alerts, the real user’s favorite real-time information on stock transactions may be functional.
5, Dragon Dictation 2.0.0. This is a voice recognition software. If you wish to dictate a long list of notes and then convert into an e-mail or text file, Dragon Dictation will be able to accomplish this task for you. Just install the application, click the red button, say a minute each time, then complete. The application of the latest version has more language support, and let you directly to the iPhone SMS client directly paste the text.

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Google on-line book stores opend by the end of this year

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Published on: December 3, 2010
“Wall Street Journal,” December 1, head of Google products quoted Scott Road, Eagle (Scott Dougall) as saying that Google Google Editions e-book store has been ruled out technical and legal obstacles, the official end of the year in the U.S. on-line , the first quarter of next year for the global open.
The paper said that, recently, those who wish to flex its muscles in the Google Editions of independent booksellers, has begun to receive the trade group’s contract. And some publishers have said they are exchanging files with Google. According to the American Booksellers Association, said Google may have more than 200 independent booksellers with the signing of a cooperation agreement.
As for the profitability of the most talked about details – how will Google and publishers and independent booksellers profit-sharing, said Siegel refused to disclose.
Google’s Google Editions is to provide open, anytime, anywhere can read e-book store model. Users can purchase books from Google, but also from other online booksellers to buy, simply add the book to Google’s online library. Users can computers, smart phones, tablet PCs and other devices access to Google e-mall.
Market that Google Editions e-book on-line market is bound to set off in waves. Currently, the world’s largest book seller Amazon occupies 65% share of the world, but its business model and Google Editions open is very different.
Currently, Amazon users can purchase e-books in the Amazon. As for reading, the user either with a dedicated e-book reader Amazon Kindle, or other devices used for the Kindle software.
News Corp’s HarperCollins publishing house, CEO Murray (Brian Murray) that there is no fixed limit e-book reader, is an important advantage of Google Editions. With the Tablet PC, smart phone sales increase, Google Editions will be beneficial. Because Google’s technology does not rely on the specific device.

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Intelligent control to network traffic more secure

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Published on: December 2, 2010
“In enterprise networks, traffic is increasing. However, because most companies lack of traffic management, so companies can not identify which applications are good and which application is malicious, not to mention the social networking sites and online video content identification. “IDC Enterprise Data Center Network Architecture and Communications Vice President Cindy Filippo Vic said,” companies must be able to use an intelligent way of real-time updates and support, a clear distinction between network traffic to ensure network security. “
Management of social networking
Social networking is the relationship between people to make more “sticky.” For example: using social network marketing to find customers, employees use social networks to maintain contact with colleagues and family. U.S. Air Force in September 2010 by the U.S. Department of Defense documents, authorized to access Facebook.
Enterprise Web 2.0 applications or organizations (such as Facebook, YouTube, and WebEx) management, will be a very important requirement. Can see that is changing the nature of the network. Applications and information content have migrated to the Web, making the Internet become an important infrastructure component. This will bring two challenges: First, how one can have complete control over the global network management applications on the reliability and security; second is how to look the same in all traffic situations, the valuable content and recreational or malicious content separate.
Web traffic is a wide variety of, if not taking into account the two aspects of applications and content, it can not effectively manage them. Currently, there are some customers using Blue Coat WebPulse cloud service and PacketShaper integrated approach to network applications and content for real-time perception and classification. WebPulse has 70 million users of cloud services, can be shared among users with each other to create a community network awareness, and millions of websites and billions of URL, classified into 80 reasonable and manageable categories, so CIO content easier for unified management of sites similar to help network administrators to complete applications and content for the priority of policy deployment, applications and content while curbing bad.
“By WebPulse Cloud service, enterprise four different categories according to the classification of each URL, making the content of network management applications and more accurate. For example, companies can allow the use of Facebook chat and update status, but the bandwidth limitations Facebook game. At the same time, the total throughput of up to 3Gbps PacketShaper 12000 devices can be a complex mixture of applications and content to provide a high volume platforms. “Blue Coat Systems Product Marketing Manager, Greater China, said Shen Qiang.
Future applications should
The traditional solution is found under the domain name application, this approach obviously lacks sufficient scalability and flexibility, but also keep up with the rapid web application and content development. The traditional solution requires a new network for each game to create a new strategy, even if its existing strategy may be similar.
The absence of similar groups for the creation of a content management strategy and capacity, these solutions become extremely resource intensive, and when the content and application changes, will increase management costs. In addition, for the respective categories depending on the application you want to manage the enterprise, this approach can not be achieved on Facebook, email, chat, video and games and other applications to accurately distinguish between sites, and effectively control the flow.
“And WebPulse integration, to bring a PacketShaper Web content and application management for the comprehensive and dynamic perspective, allows companies to stay ahead.” Shen Qiang, “the powerful processing power and bandwidth of the combination of application control , is the PacketShaper device characteristics, it enables enterprises to predict the performance of business-critical Web applications and the flexibility to set policies for other Web content. “
Classified by the integration of the URL, PacketShaper can help companies automatically applied to existing strategies and application of new discoveries over the content without the need to download the new digital signature, change the system configuration or create a new strategy. For example, when PacketShaper found a new social network, will automatically be classified to the social networking category, then the strategy has been set in accordance with direct control.
CIO PacketShaper allows measurement of network application performance, according to the contents of the Web traffic classification and management to ensure high priority for quality of service applications and content (QoS) and traffic control on the poor.

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Security Positioning Service “had become the main trend of the terminal market

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Published on: November 30, 2010
Accelerate the integration of information and communication industry, the mobile phone is no longer a simple communication tool, and gradually developed into a personal information service terminal carrier. In the end consumer level, the pursuit of individual customers like iPhone, in addition to powerful, content-rich mobile devices, but also “user-friendly, personalized” put forward new demands.
Ai Weite CEO Zhang Ting told reporters: “the use of positioning technology to provide remote monitoring services has become a global one of the fastest growing value-added services, accompanied by global aging, the elderly and children left behind children’s safety and the growing social problems, ‘safety Location Services’ philosophy is deeply rooted, which will be the future mobile communication product development one of the main trends. “
Transmission capacity of cross-platform
Recently, emerging high-tech mobile communications company – Ai Weite Information Technology Co., Ltd. announced that the company fully implements security positioning system GPS, mobile phone signals and internet signals three networks and cross-platform transmission, complete indoor and outdoor dual-mode precision positioning , an effective solution to the current geographical location and the field all the technical problems of all Web queries.
“Transmission capacity of cross-platform positioning system for the safety of children Aiwei Te mobile phones, old mobile phones and other industries to provide better support for positioning the terminal, Ai Weite will also use location services platform independent technology to develop more products for future applications services. “Zhang Ting expressed.
It is reported that Ai Weite security positioning system is designed for remote monitoring and security orientation development of the integrated positioning system, including GPS satellite positioning and mobile phone base station location, mobile communication network and Internet search functions across the network. Ai Weite children with customized cell phone, old phone positioning terminals, in addition to calls, the same can provide positioning information, track information, security fence, SOS Alarm positioning location-based services such as security, for different applications groups also provide distance education, Disturb class, health care or industry custom data acquisition services.
Implement custom line of multi-operator
Meanwhile, Ai Weite “safe positioning experts” has an advantage all-weather, all terrain, precision and intelligence. Contrast single GPS positioning, Ai Weite “safe positioning expert” system using “GPS Base Station,” the two-position mode, an effective solution for indoor, weather, GPS satellite positioning signal is adverse situations query; Ai Weite ” Security Positioning experts “using their own patented smart base station positioning technology, with self-learning and memory function, compared to traditional base station Cell ID positioning, with high positioning accuracy, positioning speed, positioning using the more advantages the more standard; relying on dual positioning mode Intelligent positioning technology and patent advantages, Ai Weite “safe positioning expert” system can also provide location technology can not achieve many common services, such as electronic fences, History and so on.

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Mobile phone insurance laptop can not pay the majority of consumers

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Published on: November 29, 2010
AIU Insurance, a company recently called for mobile phone or laptop launched an insurance service, the user’s mobile phone or laptop stolen, you can receive compensation services. But the majority of consumers in an interview that the claim for trouble, the cost is not cheap, over a single species that was not interested.
Insurance costs are not low
This reporter has learned that the United States and Asia mainly for insurance business easily stolen laptop and cell phone stolen, the value premium based on the level of the different products. Such as mobile phones valued at 1,000 yuan insurance charge 9 per month, cell phone worth 1,000 yuan for each additional 11 yuan per month insurance cost increases; and laptop insurance costs are lower, less than 3,000 yuan, 13 yuan per month, the value of each additional 1,000 insurance fee increase of 5 million.
Reporter noted, long ago some of the brands of notebook computer manufacturers, for marketing and promotional products, on the launch of package type of “laptop insurance.” Prior to launch, such as Lenovo, “carefree spree” in the purchase of computer models based on the promotion, you can only get 99 yuan a year to increase the property all risks attached notebook Daoqiang Xian. “
The compensation is calculated AIU insurance products, the amount × 75% × (1-2% × months), in which the number of months for the purchase of insurance for the time, mainly on account of wear and tear calculated cost of mobile phone or laptop. Such a calculation, such as a computer worth 5,500 yuan, the first month if stolen, can be compensated 4042.5 yuan. However, the longer you buy, the lower the amount awarded, such as the purchase of stolen or looted after two years, can only awarded 2,310 yuan, while the premium is 672 yuan for two years.
Most consumers “not interested”
According to Meyer’s staff, the United States and Asia, mainly in Europe and America after the service launch, more popular, so recently in China, Shanghai, Guangzhou, Beijing launched the three cities, but the effect is not satisfied, the insured person and not much.
To a recent interview Ms. Li was robbed of her purse and cell phone no more. She told reporters: “not interested, though robbed of their phones, but rare, after all, robbed or stolen, so far, it just once.” And another member of the public Mr Ko told the “IT Times” reporter : “insurance claim is a very troublesome thing, the end is often forgotten, they might have said you also potentially fraudulent.” He also said not interested.
This reporter learned that, once the user’s mobile phone and laptop were stolen or looted For compensation, the need to provide the following information, a purchase of the original machine’s invoice; Second, report the evidence to the public security organs; three, buy a new machine certificate ( to prevent potentially fraudulent), the majority of consumers said that compensation procedures are too cumbersome.
Another Miss Zhang, the people said: “The insurance by over a single, if the computer hardware and software problems for the laptop, add some after-sales service insurance, you might consider. Such as a laptop computer screen is damaged, general maintenance of one or two thousand dollars, can damage these hardware and software also Peifu? “It seems the popular mobile phones in foreign countries to China Laptop Insurance really a bit agitated, and how to China’s specific situation, tailored to consumers also need to explore .

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The rise of smart phones U.S. mobile payment shopping eBay grew 4 times

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Published on: November 28, 2010
According to foreign media reports, as widely expected as the industry had by smart phones and other mobile devices, shopping, consumers in the United States has gradually become a trend. In the upcoming Christmas holidays this year, the mobile shopping, or will become an important business logo, which point from the consumer’s shopping behavior Thanksgiving to be sufficient to get a glimpse.
GSI’s international business, said the fashion trade website Ruelala.com, smart phone or mobile device volume of transactions accounted for the shopping day of the site 19% of total sales.
GSI Fiona Dias, senior vice president, said the request for the amount of shopping smart phone Thanksgiving last year, more than 10 times. This consumption pattern is clearly a reasonable argument, and loyal customers even if the grandmother lying on the sofa, it can easily free shopping by phone.
Guangzhou Shipyard International competitors Gilt.com also agree with this view. The website said the mobile phone shopping really smart to play a catalytic role, and that the company’s total sales during Thanksgiving revenue, nearly 15% of the purchase from the user’s mobile terminal (not including the recent launch of gold-copper the income of urban commercial site). The company also developed a well-known for the iPad shopping application, the average daily volume mobile consumer site close to the 5% of total sales, even at the weekend that the ratio of 8% or more.
Large Internet auctioneer eBay also said that Black Friday, the site of the mobile bidding activity increased by 30% than in the past. Thanksgiving this year, the company responsible for its PayPal online transaction (PayPal) sector, the processing of mobile transactions with a full four-fold increase over the same period last year.
Analysts said the rise of mobile shopping in the U.S. is justified, after smart phones and other mobile devices is its major users purchases the time urgency of the transaction, such as flash memory sales and auction. But there are signs that now, ordinary shoppers are using their mobile phones became popular to buy items.
In half a day before Black Friday, IBM’s Coremetrics more than 500 e-commerce sites on the trading activity was detected, the results showed that use of the flow of shopping smart phone than a week ago more than doubled.
Online jeweler Blue Nile (Blue Nile), said the company received in 11 month moving traffic than in previous years up to 1400% increase over the same period (although the company has yet to launch a specific application or mobile site). In fact, there is a consumer to use his iPhone, last week in the online purchase of jewelry worth $ 250,000. The customer said he had passed the touch screen mobile phone in detail on the jewelry market research, and ultimately the way through the voice call shopping.
Market watchers said the move is very likely from comparison shopping traffic. Black Friday, eBay held in downtown San Francisco a campaign to provide consumers with free programs (and free corn bread) to the user how to use their smart phone’s camera and a red laser scanning compare the prices of various stores.
In the vicinity of the mall, one from California consumers are by an application called Barcode Scanner, using HTC Droid mobile phone comparison shopping. He said the smart phone through comparison shopping is a very interesting experience, he is very generous even see in front of the clerk of each commodity prices.

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Saturated U.S. market buy site

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Published on: November 26, 2010
Buy site Groupon rapid rise has attracted the attention of consumers and investors, but the cloning site in the United States has more than 180.
Customers aggregation site 8coupons.com data collected, Groupon cloning site in the United States has more than 180. Appear on the site in 8coupons buy site reached 160, well-known are Living Social and Buy WithMe and so on. This data reveals trends buy the site, and suggests that the market is already saturated.
New entrants to the market’s performance is not satisfactory, they have difficulties in the provision of trading, more than half of the sites (92 companies) providing the transaction is less than 100 cases. In fact, in 8coupons buy site tracked, only 15 companies (including Groupon) offers trading from more than 500, only four (including Groupon) provides more than 1,000 from the transaction.
Such a situation, to some extent because these companies are too young. 160 companies from 20 in October began offering trading, 46 in the past three months began offering transactions. From March 2010 to 11 months, March and October are up there Groupon cloning site of the month.
In addition, the U.S. market, many entrepreneurs buy the company Web site, such as Boston Bargains.net, ChiTown Deals.com and Philly Burbs.com are local sites, so the scale of less than Groupon. For many new entrants in the small buy nets, the lack of trading is the biggest problem. Customers, by definition is to deal with daily, can not lose consumers, these consumers will quickly flock to another company site.
Major reshuffle of the market has not yet occurred. Customers network such prosperity that 8coupons Customers benefit from aggregation network. Groupon the popular will attract more entrepreneurs to enter the market, to the end of the year, Groupon’s business will expand to 300 cities, the current valuation of the site has reached 30 billion U.S. dollars. Living Social recent acquisition of a small site in Australia and said that more than 100 markets around the world the number of registered users reached 10 million.

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Apple causes weakness to Android in China: an important share of the profit ratio

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Published on: November 26, 2010

Wolf Group Asia CEO, David Wolf, president issued today, the article “Why Apple left the site in China to Android”. WGA is a consulting company, located in Beijing. The following are comments text:

In October, “Vanity Fair” magazine, it gives us for the “new establishment” leaders. Microsoft CEO Steve Ballmer magazine satire, because there have been bad when he asserted: “break the crystal ball: Three years ago, Ballmer predicted in advance,” iPhone without any opportunity to achieve significant market share, no chance. “Now the iPhone is the second largest smart phone, it has a 28% share.
Meanwhile, outside the center in Manhattan … …
Not partial to Ballmer, “Vanity Fair” magazine’s editor should ask “accurate point, what the City
Market share. “Ballmer said, assuming the global mobile phone market share,” Vanity Fair “Ballmer flat in pain when a mistake. If you look beyond Manhattan, they will find that the world is not composed by the iPhone fans.
Give a single, huge example. In China, it has the world’s largest mobile phone market, four times bigger than the United States, the proportion of smart phones less than 10%, three years after the formation of the gray market, legal iPhone sales in 9 months later, Apple in China this summer the market share of less than 0.5% of the total markets. So for China, Ballmer said is right.
Apple really care about market share? “Vanity Fair” and Ballmer have neglected one thing, as long as Apple has a 5% global market share of the retail price of 300 dollars each, which brought in revenue per year to 150 billion U.S. dollars.
They not only ignored. Android and Apple heating up in the war, many people have overlooked, you remember in 1984, Apple introduced the Macintosh, as then, Apple want to get high-end mobile device market, ignoring everything else. (In further discussion, in order to ensure transparency, I want to say Motorola is my client.)
Leadership overestimated
In view of some evidence, it is hard to blame them. Ericsson is the market wither once, it could not be consistent with consumer tastes, the last company also withered, had formed a joint venture with Sony. Motorola, have founded and led the market for many years, finds it difficult because RAZA brilliant, it had to consolidate the market looking for new products.
Nokia today also found that the maintenance of global market share leadership is incompatible with the challenges of changing market. Nokia may sell more phones than any other company, but it is found that the title brings less and less in return.
So Apple decided to not make efforts to strive to become the largest mobile company, but the most profitable company. We do not expect a lot of Apple iPhone, but should expect it to launch a successful new generation of innovative equipment.
There are you looking for Droids
As part of the decision, Apple chose to become a developed country-oriented company, markets in developing countries to maintain high profits and high prices. iPhone is not a mass product. Apple will never consider the low end of the income pyramid, the end user into their own market for any product. Apple create a lethal, very good equipment to create prosperity. Hey! (This is not what is wrong? You ask Apple’s shareholders.)
Therefore, Apple’s market as a leftover growing market: those who want to have ultra-portable, custom, low-power devices, simple can access Internet services, entertainment, users can not pay too much money. For users in this market, the global money than their more eager iPhone users iPhone a class of devices: the case will have Android phones.
Last year, Motorola, Samsung, LG and HTC have launched less than 3,000 yuan in mobile phones, once the local manufacturers can use less expensive components, its price will fall. Kai-fu Lee Innovation Works Android phone in 2010 price forecast to reach 1,500 yuan, down 750 yuan in 2011.
This price can networked mobile devices into the hands of the Chinese people more. The price point is not ready to cut into Apple’s. All the possibilities in this market means that there will be more Android devices. Manufacturers for Android very attractive, it will change the lives of Chinese consumers, which Apple is a very good thing.

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